Branded credit cards

There are lots of fintechs out there. We’re not one of them.

We’re a bank. And building branded credit card programs has been our specialty for the last 30 years. Check out the full suite or learn how it works.

Ready to get started?

Credit card suite

Your brand. Our powerful technology and award-winning customer service.

Private label

These cards can only be used at your store and have no transaction or annual fees.

The perfect solution to create loyalty among your customers by offering them exclusive discounts, pay-over-time options, and rewards programs.


Experience all the advantages of private label with one extra benefit: your customers can use them anywhere.

Co-branded cards are one of the best strategies to keep your brand top of mind while driving repeated brand purchases.

Customize your strategy

Offer your customers the payment options they need by combining Buy Now, Pay Later solutions or adding a credit card product that works for your business.

Transform customers into regulars

Meet the Bread Financial Enhanced Digital Suite, a collection of powerful marketing tools that help you acquire new credit card accounts and grow your business.

How it works

Enhanced presentment

We place your credit card call to action in strategic places, not only at checkout.

Enhanced apply

Our patented technology prefills the application when the customer’s information is available.

Enhanced checkout

If approved, your customer can use their card right away, without ever having to leave your site.

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1The following information is based on internal analysis of multiple brand partners as of March 2023: successful partnerships; partnership length; shopping trip range; and 1 in 6 U.S. women statistic.


NFL and the NFL shield design are registered trademarks of the National Football League. Visa is a registered trademark of Visa International Service Association and used under license.


Comenity Mastercard Credit Card Accounts are issued by Comenity Bank pursuant to a license from Mastercard International Incorporated. Mastercard and the Mastercard Brand Mark are registered trademarks of Mastercard International Incorporated.